By the first call, they already know you.
Buyers want to see who they're hiring before they call. We plan your videos around the questions they ask, film them in one day at your location, and turn that day into a month or more of content, ads and videos for your sales calls.
Illustrations of how a filming day turns into content.
Question 1 of 5
What do I get?
Eight parts that work together, from what to film to how many booked calls it brings in.
Strategy and topics
A video plan that covers every kind of buyer, from people who don't know they have a problem yet to people ready to book. Topics come from your real sales conversations, so the questions prospects ask become the videos they watch.
Planning and coaching
Talking points, scripts where they help, a shot list, and coaching on camera, so you and your team look confident instead of stiff.
One filming day
A videographer films at your location and captures everything in one session: longer flagship videos, short clips, client stories, team and culture footage, and extra footage you own.
Editing to a standard
Your brand style, captions, a strong hook in the first three seconds, and the right format for each platform. Every piece passes our quality checklist before you see it.
One video, many places
Each longer video becomes a YouTube video, several short clips, a blog post, an email and video for your service pages. That's how one shoot becomes a month or more of content.
Ads that put the best videos to work
Your best videos go in front of the right people, then follow-up ads reach the people who watched the most.
Videos for your sales calls
A video sent before first meetings, answers to common questions and objections, proposal walkthroughs and a follow-up video after the meeting, so prospects arrive ready to talk.
Measuring what matters
Watch time and views, plus the number that matters most: booked calls from people who watched. We add “Did you watch any of our videos?” to your booking form to track it.
Client stories, every time
Every filming day includes time to film client stories, so your testimonials keep growing.
Your industry's rules built in
Testimonials and ads are checked against a checklist for your industry before they're published. We flag anything your compliance team or attorney should look at.
You own the footage
You keep the full footage library, even if you stop working with us.
Question 2 of 5
How does a filming day work?
You spend one day on camera. We do the planning before it and the rest after it.
Before the day
Plan and script
We pick the topics from your sales conversations, write the talking points and shot list, and book the videographer.
On the day
Film
We direct the shoot and coach you on camera. You film the planned pieces, plus your team, your place and client stories.
After the day
Edit, publish and promote
Our editors turn the footage into a month or more of videos, posts and emails. You approve them, and we publish them and put the best ones in ads.
Question 3 of 5
How will I know it's working?
Your report shows who's watching and what it brings in, down to booked calls from people who watched.
Watch time and retention
How long people watch each video, and where they stop.
Views at every stage
Which videos reach people early in their search, and which reach people ready to book.
Booked calls from viewers
The number that matters most. “Did you watch any of our videos?” on your booking form tracks it.
Want to see it in real numbers? See client results →
Question 4 of 5
Who does the work?
Our team, yours, or a split. You choose.
We handle the plan, the filming day, editing, publishing and ads. You spend one day on camera, and we coach you through it.
How it works →We coach your marketer on planning, scripting, on-camera coaching and turning one video into many, while they or a local videographer film. We certify them when they can do it without notes.
How it works →The most common split: we run the filming days and editing, and your team handles posting and replies.
How a split works →Question 5 of 5
How does it fit with the rest?
Video is how buyers get to know you before they call, and it keeps working on your sales calls.
- Social media management Where most of the clips go.
- Paid advertising Puts your videos in front of the right people.
- Blog and content writing Articles built from the same footage.
What does it cost? There's no standard price list. Every engagement is built around where your business is and where you want it to go. Book a call and we'll show you what yours would take. What an in-house team would cost →
Let buyers get to know you first.
Book a call. We'll look at what you're posting now and show you what one filming day could become.